Web development + SEO strategy studio
Web development and SEO strategy that gets you found.
CodeBlock Digital Solutions is a small studio in Jorhat, India, led by Varun Jyoti Baruah. We build quick, clean websites and the SEO plans behind them, for local businesses and US brands alike. Every traffic number on this site comes from Google Search Console or Ahrefs, not a sales deck.
A 95+ site voice-dating network, January to August 2026. Google Search Console, client anonymized, team-owned result.
What we do
Two jobs, done properly.
A fast website with nobody finding it is a brochure. SEO on a slow, messy site is money down a drain. We do both halves, so nothing gets lost between the developer and the marketer.
Web development
Lightweight business websites, landing pages, and location pages that load fast, read well on a phone, and are built for search from day one.
- Business websites and multi-page builds
- Landing pages and city pages at scale
- Redesigns, domain moves, and redirects
- Lead forms wired to Google Sheets and email
- Free or low-cost hosting on Cloudflare or GitHub Pages
SEO strategy
A plan built on your Search Console data, then the work to carry it out: technical fixes, content, links, and monthly reporting you can check.
- SEO audits with a ranked fix list
- Technical SEO: schema, sitemaps, indexing, speed
- Content strategy and SEO copywriting
- Link building and digital PR
- AI search visibility (GEO and AEO)
Featured case study
A directory site went from 7 clicks to 15,970 a month.
A brand-new, independent directory in the US voice-dating space. No history, no links, and bigger competitors already on page one.
We wrote the full content suite (home, five category pages, 18 city pages, FAQ, safety, and legal), set up FAQPage schema and clean internal links, and followed a 120-day plan shaped with a leading SEO consultancy. Average position moved from 28.3 in April to 5.2 in August.
Team-owned result. Varun led strategy and content inside the client's in-house team; their developers shipped the builds.
Read the full case studyMonthly organic clicks, April to August 2026
Independent US directory site, launched spring 2026
Source: Google Search Console, monthly totals.
View as table
| Month | Clicks |
|---|---|
| Apr 2026 | 7 |
| May 2026 | 75 |
| Jun 2026 | 408 |
| Jul 2026 | 3,928 |
| Aug 2026 | 15,970 |
Why work with us
No fog, no fluff, no vanity metrics.
Numbers you can check
Reports come from Search Console, GA4, and Ahrefs. We show the flat months too, because you will see them anyway.
Ready for AI search
Answer-first pages, structured data, llms.txt, and AI crawlers let through, so tools like AI Overviews can cite you.
One accountable person
You talk to Varun, the person doing the strategy. No account manager relaying messages.
Light, fast builds
Static sites that load quickly and cost little to host. Fewer plugins, fewer things to break.
How we work
Four steps, in plain English.
Listen and audit
A call about your goals, then a look at your site, Search Console, and competitors.
Plan the order
A short roadmap that ranks fixes by impact and effort. You approve it before work starts.
Build and publish
We ship the site, pages, fixes, and content, then check every one is indexed.
Measure monthly
A report on what moved, what did not, and what we will do next. Then we repeat.
Varun Jyoti Baruah
Founder and SEO strategist, CodeBlock Digital Solutions
“I care about dependencies, timelines, and whether something actually ships, not only whether it looks good in a deck.”
Varun has done marketing and SEO for clients since 2018. He is based in Jorhat, studied clinical psychology, runs his own cloud kitchen, and today manages SEO across a portfolio of more than 90 websites for a US company.
More about VarunWho you will work with
Small studio, senior attention.
You get the person who does the thinking, from the first call to the monthly report.
- Strategy, content, and QA handled directly by Varun
- Trusted freelance developers and writers brought in only when a project needs them
- Work in US and India business hours
- Plain-English updates, not jargon
Questions
Frequently asked questions
What does CodeBlock Digital Solutions do?
We build websites and plan the SEO that gets them found. That covers new business websites, landing and location pages, technical SEO fixes, content strategy, link building, local SEO, and visibility in AI search tools like Google AI Overviews, ChatGPT, and Perplexity. The studio is led by Varun Jyoti Baruah from Jorhat, Assam.
Do you work with clients outside India?
Yes. A large share of our SEO work is for a New York based company, done remotely with overlap in US working hours. We also take on businesses across India, from local service companies in Assam to brands in Mumbai.
How long does SEO take to show results?
Most sites see early movement in impressions within 4 to 8 weeks and meaningful click growth in 3 to 6 months. It depends on competition, the site's history, and how fast changes ship. One directory site we worked on went from 7 clicks in April 2026 to 408 in June and 15,970 in August. That pace is unusual, and we say so up front.
Can you guarantee first-page rankings?
No, and you should be wary of anyone who does. Google decides rankings. What we can promise is a clear plan, clean technical work, honest reporting from Google Search Console, and fast fixes when something drops.
What is GEO or AI search optimization?
Generative engine optimization (GEO) and answer engine optimization (AEO) are about getting your content cited in AI answers, not just ranked in blue links. In practice that means answer-first writing, clean structured data, an llms.txt file, and making sure AI crawlers are not blocked by your host or firewall.
How do you report progress?
Monthly, with numbers pulled straight from Google Search Console, Google Analytics 4, and Ahrefs. You see clicks, impressions, average position, and the pages driving them, including the months that went flat.
Let's make your site easier to find.
Tell us what you're working on. You'll get a straight answer on what will move the needle, what it costs, and how long it takes. No pressure, no jargon.